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Car Tales: A Definitive American Classic, Mustang Fastback

‘Wow!
‘I love all the cars that I acquire for sale at Beverly Hills Car Club. But some of them I am absolutely knocked out by. 
‘And this is certainly one of them: top of the poppermost, as John Lennon used to say.
1967 Ford Mustang Fastback S-Code for sale
‘It is a definitive American classic from 1967: a first generation 1967 Ford Mustang Fastback S-Code that is finished in a gorgeous color scheme of Highland Green combined with a black interior. Highland Green: the same gorgeous color as the ’68 Mustang that Steve McQueen, perhaps the coolest movie star ever, drives with such extraordinary panache and daring in the classic 10 minute car-chase through the streets of San Francisco in the game-changing movie Bullitt. (A white convertible Mustang already had debuted in 1964’s Goldfinger, the third James Bond film.)

Buyer / Seller Questions? 310-975-0272

‘The Mustang I have is equipped with a 4-speed manual transmission with Hurst shifter, 390ci V8 engine, Holley four-barrel carburetor, front-wheel disc brakes, dual exhaust, scooped hood, three-spoke steering wheel, and Shelby-Cobra branded wheels wearing BFGoodrich tires.
1967 Ford Mustang Fastback S-Code side view
‘Amenities include forward-folding front bucket seats, vent windows, visors, a driver-side mirror, sun visors, and a retro-style radio. In addition to the equipment, this classic comes with receipts totaling over $25,800 2012 through 2022. This iconic American muscle car is ready to be enjoyed and is mechanically sound.
‘In the late 1960s – indubitably boosted by its role in Bullitt, but it was there already anyway – the Ford Mustang was almost the aspirational definition of great American automobiles. The Ford Mustang defined a spirit of American freedom. From its name alone you immediately conjured up visions of wild horses roaming the American interior, free and untamed – a perfect image for a pretty perfect car.
‘The Ford Mustang was initially introduced on April 17, 1964, as a hardtop and convertible; its styling borrowed from the sleek lines of European sports-cars. The hardtop cost an affordable $2,368.
‘The press conference for this April 17 1964 announcement was at the New York World’s Fair and aimed way beyond the motoring media.
‘Ford knew what they had and were after the greatest response they could get.
1967 Ford Mustang Fastback S-Code rear view
‘Accordingly, the company did something no-one had done before: Ford bought key primetime advertising slots – Perry Mason on CBS; The Jimmy Dean Show on ABC; and on NBC’s Hazel – on all three networks, showing ads that highlighted the Mustang’s looks and cost.
‘This mass-market blitz paid off. The idea was to create ‘Mustang Mania’ – it was the same year as Beatle-mania, of course – and it worked. There were near riots in Pittsburgh, Arkansas, and Texas as people clamored to showrooms to see the new car.
1967 Ford Mustang Fastback S-Code interior
‘Marketed at youthful baby-boomers, with an emphasis on women drivers (42 per cent were sold to women), the Mustang was an immediate hit with the buying public. 22,000 orders were placed on day one. Within four months 100,000 had been sold. By March 1966 one million Ford Mustangs were on the roads.
‘The ‘fastback’, as we have at the moment at Beverly Hills Car Club and as Steve McQueen drove in Bullitt, was introduced in August 1964 for the 1965 model year. Quickly the fastback reached 103,000 sales.
‘The Mustang was blessed with a great name, a perfect piece of marketing, one that absolutely hit the bullseye.
‘As to the name’s origin there are two separate, contending stories. The first is that the Mustang title came from John Najjar, who – in tandem with fellow Ford Stylist Philip T. Clark – designed the first prototype of this Ford classic. His choice of name, it is said, came directly from his love of the World War 2 P-51 Mustang plane, the long-range US single-seater fighter-bomber that was more than a match for German Messerschmitts.
‘But it is also said that the name came from Ford’s market research manager, Robert J Eggert. His hobby was breeding quarterhorses: in 1960 Eggert’s wife had gifted him with a copy of a book, The Mustangs by J. Frank Dobie. Already being suggested as a working-title for this new car was Cougar or Torino. And Henry Ford II wanted T-bird 2.
Stang Buyer
‘To this list of potential names Eggert, inspired by his book, threw in the Mustang title. Which then overwhelmingly won the race.
‘Anyway, as we all know, there are generally two sides to every story. So you can take your pick. Probably both are correct…
‘You can make up your own mind by checking out the fabulous Highland Green 1967 Ford Mustang Fastback S-Code we have on sale here at Beverly Hills Car Club.
‘The ultimate Mustang ride.
-Alex Manos, Owner
Ford Mustang Fastback buyer Alex Manos

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